("How Hosting a Tele-Class Can Turn You Into A Sponsoring Machine" : MLM Network marketing secrets - is another great article about mlm, network marketing and a little about home based business on mlm network marketing "How Hosting a Tele-Class Can Turn You Into A Sponsoring Machine" Have you ever had a soda made from scratch for you? If not, you should. It'll be the best soda you've ever have. I know. I just had one.)
"How Hosting a Tele-Class Can Turn You Into A Sponsoring Machine"
By Art Jonak
Have you ever had a soda made from scratch for you? If not, you should. It'll be the best soda you've ever have. I know. I just had one.
Between Austin and Oklahoma City there is a small town called Waco. You might know it best for a building burning incident. Well, it's also where Dr. Pepper was invented by a fella named Morrison.
Should you ever find yourself in Waco, make sure and visit the soda shop in the Dr. Pepper museum. Have Wilma make you "a Waco." Two shots of the secret Dr. Pepper syrup, ice-cold water and then zapped with CO2. It doesn't get any better than this. Ahhhh.
OK, I'm drifting. Sorry. Let's get to something that can make you big fungolas in network marketing, after all, that's why you read The Jonak Report after all, isn't it?
From my 1999-2000 travel schedule you can assume I enjoy travelling. Well, I do. You them might ask, "So Art, how do you build your network marketing business locally and international when you're on the road so much?" I'll let you in on a secret.
Not until recently, conference calls were limited to top distributors who made large bonus checks. Basically they where the only ones that could afford to put them on.
The high cost of hosting conference calls has prevented most distributors from using technology. It used to be (and in some cases still is) that the person sponsoring the conference call would have to reserve a certain number of lines and pay a per minute charge per line for each caller, even if nobody showed up for the call. This could end up costing the host anywhere from...
A FEW HUNDRED DOLLARS TO A FEW THOUSAND DOLLARS PER CALL A new type of "bridge" has changed all that. The call sponsor can rent these by the hour or can lease one on a month-to-month basis or even for an entire year. Callers simply pay for their own long-distance phone call (which can be as little as $3 per half-hour with today's low long-distance rates).
Since these lines rent for as little as $10-$50 an hour for the sponsor, it makes it possible to offer low-cost conference calls and even free conference calls. Odds are you or your upline already host conference calls for your team- both for training and sponsoring new distributors, and that's great.
Is there another way you can use this technology to create a ton of qualified leads who want to buy your product or service and even join your MLM business? Yes! By hosting a tele-class. A tele-class is nothing more than a conference call. Callers dial in to a specific phone number at a certain time and are treated to a seminar on the phone, all from the comfort of their office or home.
How can tele-classes create qualified prospects for you? Easy. THE COST IS NOW LOW ENOUGH FOR YOU TO OFFER FREE TELE-CLASSES Basically, your cost is only the price of the bridge, which can be as little as $5-$25 per half-hour. For this price you get to spend 30 minutes on the phone with your hottest prospects, showing them your stuff.
Look, after you spend thirty minutes with 20-30 or more people, they will know, like you and trust you a lot more than before the call (as long as you know what you are talking about.) And if they are viable prospects for what you are offering, some of them will buy something from you or even decide to join your MLM business -- not all, but enough to make it all worthwhile.
Let me tell you a secret. Some of the most successful ads of all time offer something for free. These ads don't sell anything from the ad. And these ads run successfully for years. Why? Because they... FIRST BUILD A RELATIONSHIP WITH THEIR READERS BEFORE ASKING THEM TO BUY SOMETHING.
Because they first built a relationship with their readers before asking them to buy something. The tele-class is an excellent tool to do the same thing. Offer a low-priced or free class to demonstrate your expertise and build a relationship with interested prospects. Let's say you sell a weight loss product. You could give a free weekly 30-minute introductory Tele-Class titled:
"Personal Trainer reveals 7 easy steps on how to lose 20 pounds in 4 weeks and be the envy of all your co-workers." Here is why you should be doing this. Let's say you offer a 30-day weight-loss program you call "Weigh Less Now." The basic kit goes for $27 for a single month supply.
During the 30-minute tele-class you could give the listeners a ton of great and useful information and insights on ways to lose weight. They'll appreciate the info and in turn begin to know, like and trust you more.
During the call you can mention how your company's product work perfectly with the principles you covered. You might even have some satisfied customers share a few testimonials. Then offer the listeners the option to buy a 30-day supply or get a free sample just by calling you or by visiting your web site.
Or let's say you sell water filters. You could offer a 30-minute class called: "Don't let your children drink your water. Why and what you can do about it." Or maybe you offer a great line of cosmetic products. You could offer a free 30-minute Tele-Class called: "Nine Low Cost Insider Secrets to Looking Better Than A Movie Star."
Or maybe you offer a great Skin Care line. You could offer a free 30-minute tele-class called: "How the wrong skin-care products can make you look 15 years older." Or maybe you offer a legal-service. Your tele-class could be called: "Local paramedic reveals how you can get unlimited access to top quality attorneys for less than a cup of coffee per day!"
Or you can offer a free 30-minute Tele-Class called: "Seven Easy Methods on How to Get Rich Without Winning the Lottery." With this class you'll attract and sort through prospects who are looking for ways to get an extra paycheck mailed to them every month. In other words...hot prospects! Overcoming the "will I get my money's worth?" objection is harder to do in a sales letter but it's a cinch in a Tele-Class.
So, do you see what an advantage it would be to others -- those who are just on the "edge" to buy -- to experience a half-hour or even an hour on the phone with you? Of course, spending an hour with each prospect might get out of hand. But with a Tele-Class, it is very workable.
Do you see how that can improve your sales? Can you see how you might be able to use the same concept in your business? Until next issue... Happy Prospecting! Art "I'm A Pepper" Jonak P.S. Are you interested in running your own tele-class or renting a conference call bridge?
You might be asking, "Who should I call to get a Conference Call Bridge?" Great question! Drop me an e-mail me at art@mlmplayers.com (subject Conference Call Info) and I'll share with you who I've found to be the most affordable and reliable conference call companies out there. P.P.S. If you want to see an actual ad for a tele-class, click here.
This tip comes from Art Jonak's MLM Slight-Edge Success Center and the "The Jonak Report", a bi-monthly MLM eNews ezine. To subscribe, email subscribe@slight-edge.com with "subscribe to The Jonak Report" in the subject of the email message, or learn more on the Slight-Edge Success Center web site at www.slight-edge.com. Art can also be reached directly at 281-280-9800 or at art@mlmplayers.com
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